The Marketing Specialist will support the Sales and Marketing Manager in executing effective marketing strategies, marketing campaigns, and ensuring smooth daily operations within the marketing department. He/She will play a key role in coordinating marketing initiatives, executing marketing plans, and providing insights to enhance marketing performance and achieve business goals.
Responsibilities:
· Creative content creation such as designing, editing, producing video and other content for proposals, reports and other work deliverables.
· Develop visually appealing designs for digital platforms, including websites, social media and email campaigns.
· Create branding assets such as logos, banners, brochures and presentations.
· Assist in executing and implementing marketing plans and strategies.
· Assist in managing SEO, lead generation and other digital marketing campaigns.
· Analyze marketing performance data, market research, and provide insights for continuous improvement.
Requirements:
· 1-3 years of experience in marketing.
· Strong understanding of marketing principles, market research, and campaign management.
· Familiarity with digital marketing tools and platforms, including SEO and social media.
· Proficiency in marketing analytics tools (e.g., Google Analytics) and basic graphic design skills.