Marketing Specialist

Nowlun, the first digital freight forwarder in the MENA region, is redefining logistics by providing instant, transparent, and competitive ocean freight rates via integrated solutions with all major shipping lines. Our mission is to become the top logistics platform for the entire supply chain ecosystem, supporting businesses in Egypt, Saudi Arabia, and beyond with real-time pricing that unlocks significant cost-savings opportunities.

We are currently seeking a Marketing Specialist that will beresponsible for coordinating with other marketing and sales professionals to implement innovative campaigns for branding or product launches. Their duties include researching target audiences, recording data from campaign results to add to future reports and overseeing a company’s social media channels to ensure brand uniformity.

Responsibilities

• Conduct market research to identify customer trends, competitor offerings and demographic data.
• Liaise with creative teams to come up with branding ideas, graphic designs, promotional materials and advertising copies.
• Discover effective marketing and promotional channels, including media platforms to be used to relay product messages to customers.
• Investigate the performance of a company’s marketing campaigns and strategies through evaluating key performance metrics.
• Create innovative marketing campaigns depending on robust data and present the recommendations to management.
• Establish and maintain relationships with new and existing clients through networking and prospecting.
• Create goals and objectives in order to approach customers through appropriate marketing channels.
• Help in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization and content development.